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Are Your User Personas Out of Date? And Why it Matters

March 1, 2022 Businesstips Leave a Comment

At the foundation of every successful marketing campaign is a thorough understanding of the brand’s consumer base. The best marketing is human-focused, prioritizing the wants, needs, and desires of the customer. To accomplish this, you must get inside the head of your users or … [Read more...]

Marketing branding, digital marketing, marketing strategy, marketing techniques, marketing tips, personas

Importance Of AI Technology In Digital Marketing

April 21, 2021 Maricar Morga Leave a Comment

Marketers initially hesitated to integrate artificial intelligence or AI into their digital marketing campaigns a few years back. However, many have gained confidence in using AI because the ambiguity surrounding its results has been reduced. Many AI-powered intelligent tools are … [Read more...]

Technology Artificial intelligent, business strategies, digital marketing, marketing strategy, marketing techniques, technology

How Digital Signage Can Step Up Your Marketing Game

February 25, 2021 Businesstips Leave a Comment

Over the past decade, digital signage has gained some traction by helping industries with a more effective advertising channel. The use of digital signs provides your business with lots of benefits like higher levels of customer engagement, increased profits, and more visitors to … [Read more...]

Marketing digital marketing, digital signage, marketing strategy, marketing techniques, marketing tips

Most Effective Lead Generation Tactics for SaaS Startups

February 18, 2020 Raul Harman Leave a Comment

Selling a product is hard, but selling a service to the apprehensive modern customer can be an entirely different challenge. Nowadays, people are not so easily swayed by flashy advertisements, but will instead spend a lot of their time researching brands they can trust, filtering … [Read more...]

Marketing Tips business strategies, entrepreneurship tips, marketing strategy, marketing tactics, marketing techniques

A Beginner’s Guide to Startup Marketing

October 15, 2019 Raul Harman Leave a Comment

Starting your own business is inspiring – it creates opportuinites for you to grow your business ideas and your company, as well as to further develop yourself professionally. On the other side, it can be overwhelming, as you’re bound to face many challenges, such as limited … [Read more...]

Marketing Tips marketing strategy, marketing tactics, marketing techniques, social media marketing, starting a small business, startup tips

Free Marketing Articles and Resources

July 12, 2011 Vic 2 Comments

Marketing and promoting a brand in the Philippines

Marketing doesn’t only starts from the time we promote our business or products to customers, but it co-exists with the life of our business. When we create a business plan, we should also create a marketing plan. In other words, marketing is an essential part of our business … [Read more...]

Marketing brand, customers, marketing articles, marketing resources, marketing techniques, tips

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