You should be incredibly proud if you’ve joined the just over 1 million women-owned businesses in the U.S., because women entrepreneurs face many challenges when establishing their businesses. You’ve done all this work to get here, and now, you need to take your business … [Read more...]
Analyzing the Cost Benefits of Social Media Marketing for Different Industries
It’s estimated that, as of 2021, more than 4 billion people worldwide were regular users of social media. That’s over half the global population. And, for marketers, that means that social media is the most expansive and powerful tool ever created for accessing a global … [Read more...]
The Top 5 Best Ways to Promote Your YouTube Channel
Despite the popularity of video streaming platforms like TikTok, there is one platform that still tops the list and that is YouTube. It has more than one billion users worldwide. If you want to promote your brand, or simply want to make videos on different topics, then you … [Read more...]
How to Create a Social Media Policy for your Business
There’s no denying social media has become a dominant form of communication in our society. As a result, businesses are continuing to embrace its potential as a key part of marketing campaigns. The ability to deliver messaging, garner active engagement, and meaningfully connect … [Read more...]
How Does Social Media Affect Your Small Business
In the US, small businesses account for 99.7% of all the businesses. Hence, we can say that without small businesses, the economy will not survive. They provide millions of job opportunities. That’s why they are as important as large corporations. But with thousands of … [Read more...]
How TikTok is Shaping Social Media Marketing in the Philippines
TikTok is not just for teenage girls. This social media giant is the rising star of the marketing world, with companies the world over now using the platform for targeted ads, affiliate marketing, and exclusive promotional material. But how significant is TikTok in the larger … [Read more...]