The call center industry has consistently provided stable jobs and is a significant contributor to the gross domestic product (GDP) of a country like the Philippines. As of 2024, the business process outsourcing (BPO) industry employs over 1.3 million people in the country. What … [Read more...]
Why Landers Should Be Your Family’s Supermarket of Choice
Ever since it opened its first branch in 2016, Landers Superstore has made membership shopping more accessible and enjoyable to Filipinos. The chain takes pride in offering a unique shopping experience that emphasizes customer-centricity, ensuring that everyone can find something … [Read more...]
Putting Together Meaningful & Memorable Marketing Events
A marketing event can be a great tool in your campaigns. An event can help you effectively launch a new product. It’s also great for promoting your brand in your industry or local community. This isn’t quite the same as saying that making such events successful is easy, … [Read more...]
Social Media Marketing Strategies for Women-Owned Businesses
You should be incredibly proud if you’ve joined the just over 1 million women-owned businesses in the U.S., because women entrepreneurs face many challenges when establishing their businesses. You’ve done all this work to get here, and now, you need to take your business … [Read more...]
Getting the Most Out of Your Social Media Marketing Campaigns
If you hope to match the success of your competitors in 2023, social media absolutely must be a part of your marketing strategy. Many customers choose social media to make purchasing decisions, and you don’t want to miss out on that slice of the pie. With that said, there’s more … [Read more...]
The Importance of Timing the Market When Starting a Business
You’ve done your homework. You’ve researched your market, you’ve identified a need, and you’ve developed a best-in-class product to meet that need. Now you’re ready to introduce your innovation, but before you jump into the deep end just because can, ask yourself: should you? … [Read more...]
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