Selling a product is hard, but selling a service to the apprehensive modern customer can be an entirely different challenge. Nowadays, people are not so easily swayed by flashy advertisements, but will instead spend a lot of their time researching brands they can trust, filtering … [Read more...]
A Beginner’s Guide to Startup Marketing
Starting your own business is inspiring – it creates opportuinites for you to grow your business ideas and your company, as well as to further develop yourself professionally. On the other side, it can be overwhelming, as you’re bound to face many challenges, such as limited … [Read more...]
7 Sales and Marketing Tips to Grow Your Business
Research and planning. This is by far the best way to harness the power of marketing and sales. Even though both fields are much more detailed than that, a solid foundation is always a good idea. To get a feel for what this entails, here are some tips and ideas that can help you … [Read more...]
5 Reasons Why You Should Adopt AI into Your E-Commerce Branding
E-commerce is one of the fastest growing industries around the world. One of the key reasons behind its exponential growth in the recent past is the ease of entry and exit that the industry offers. Anyone with some capital and a tech team can launch an E-commerce platform anytime … [Read more...]
5 Really Dumb Marketing Mistakes You Should Avoid
Everyone knows that to run good business requires skills and knowledge. No one can argue with the trickiness of business and sometimes handling what seems to be easy and simple can backfire. One of the trickiest parts is marketing and it is indeed crucial to master. Why? Because … [Read more...]
How To Use WordPress To Reduce Marketing Employee’s Workload
Managing content is a lot more than just writing content. The scope of tasks for digital marketers are broad these days, and aside from the content itself, they include a lot of small and repetitive tasks like posting to Facebook or optimizing images and SEO, building email … [Read more...]